New Year, New Yes To
To meet all your dry skin needs and give you fragrance-free fans a collection of your own, we’re introducing Yes To Avocado, our most natural skincare collection to date. Full of rich textures and majorly moisturizing formulas–thank you Hyaluronic Acid for your hydrating help–this fragrance-free skincare line has everything from cream cleanser to mineral lotion with UVA/UVB protection. The full line-up, which includes a dreamy (not greasy) hand cream, is cruelty-free, dermatologist tested and perfect for banishing your winter skin woes.
Because we’re not shy when it comes to introductions, we couldn’t stop with adding a new line. Enter our new simplified packaging. No fluff, just the facts. Front and center on each product are our natural seal (always at least 95% natural ingredients in the formula), the key ingredient (fruits and veggies), the skin benefit and the ideal skin type to use the product.
You'll notice some changes coming to our site too. Not only have we launched new items to round out your skin care routine in our Tomatoes, Grapefruit, Cucumbers, and Watermelon collections, but we've added how to recycle each product to the product details page and have more updates just around the corner. Make sure you don't miss a thing by subscribing to our newsletter.
Here's to a fresh start, fresh face and your new fragrance-free fave.
Each of our toners address a different skin need, meaning there is something for everyone, just the way we like it. Our three formulas are alcohol-free and contain a mix of star ingredients to effectively help your skin appear smoother and healthier. Sure there are those who are genetically blessed and can get away with barely touching their skin. For the rest of us who want a little extra TLC, get out your reusable cotton rounds and keep reading.
To soothe sensitive skin post-cleanse, turn to the Cucumber Calming Toner. This refreshing and gentle toner is packed with Cucumbers, Witch Hazel and Aloe Vera to help cleanse, moisturize, calm and balance the skin’s pH. The most universal of formulas, this alcohol-free toner can be used by anyone as your go-to toner no matter your skin type.
If you’re looking for something that treats the skin further, then our other offerings – loaded with AHA and BHAs – may be your new skin savers. You can use these as your only toner or alternate every few days with the Cucumber Calming Toner.
The Tomatoes Blemish Fighting Toner is ideal for those with oily and blemish-prone skin. Formulated with antioxidant-rich Tomatoes and detoxifying Charcoal, it also contains Witch Hazel, Tea Tree and a blend of 10% acids that exfoliate the skin, helping improve skin tone and texture.
And since everyone wants their skin to shine (we’re talking dewy, not greasy), we’ve formulated an exfoliating and moisturizing toner that will help your skin appear brighter and smoother. Thanks to the combination of grapefruit and 10% AHA and BHA acids like glycolic acid, lactic acid and willow bark extract, the Grapefruit Daily Exfoliating Tonic will help your dull and uneven skin achieve a more radiant glow.
What are Acids?
Acids are a group of ingredients that perform a ‘chemical exfoliation’ to resurface the outermost layers of skin. The chemical exfoliation sloughs away dead skin and encourages new cell turnover for fresh, clean skin. The two most common types of acids–as you may have guessed–are AHAs and BHAs.
AHAs loosen and lift the build-up of dead skin cells on the skin’s surface, while BHAs penetrate deeply into the pores to address skin build-up and help prevent breakouts, making them ideal for oily/acne-prone skin. There is another type of acid called Polyhydroxy Acid that has a larger molecular structure and focuses on sloughing off the dead skin cells from the surface of the skin. It’s a more gentle option for those with sensitive skin. All three types of acids help skin appear retexturized, smoother and brighter.
You might think these sound like a chemical peel, but what sets our Exfoliating Grapefruit Acid products apart from a traditional peel is that they incorporate moisturizing ingredients to work with the acids to keep your skin from drying out (and literally peeling!). Below is a mix of acids we use in some of our products.
- Lactic Acid (AHA) is a gentler, exfoliating AHA to help keep skin soft all day.
- Glycolic Acid (AHA) is a chemical exfoliant that penetrates skin deeply, helping skin feel firmer while minimizing the appearance of fine lines and wrinkles.
- Willow Bark Extract (BHA) has been used in many skin treatments to help clear pores and brighten skin.
- Gluconolactone (PHA) attacks free radicals, helps protect skin from UV damage, helps reduce the appearance of redness and helps skin maintain elasticity.
- Salicylic Acid (BHA) is a blemish-clearing exfoliator that helps calm angry skin and diminish the appearance of enlarged pores.
When Using Acids…
While acids can help us achieve brighter looking skin, they’re also potent ingredients that need to be taken seriously. Be mindful to not mix other active ingredients with acids such as retinols, as this could result in irritation from an imbalance in the skin. If you are new to exfoliating with acids, you can expect a brief period of redness after application, so it’s important to allow skin time to “acclimate” to the treatment by using acids 1-3 times per week and increasing usage gradually to once per day per product directions. It’s important to note that acids may cause photosensitivity as the constant exfoliation exposes new, fresh skin to sunlight. Therefore, following an acid regimen with moisturizer and SPF is absolutely essential.
If you’re new to acid treatments, we suggest starting with our Grapefruit Glow-Boosting Exfoliating Acid Pads. You use them only once a week and the finger pocket in the pad makes for a fool proof way to apply. If you’re a pro, then the treatment that’s right for you is our Grapefruit Glow-Boosting Daily Exfoliating Tonic.
The Holly Jolly Detox Kit
The Holly Jolly Detox Kit includes three detoxifying masks, one masking tool for mess-free application and cleansing facial wipes that remove dirt and oil in a swipe. Each product is formulated with antioxidant-rich Tomatoes and detoxifying Charcoal to help your skin be naturally clearer. Products include:
- Tomatoes Detoxifying Charcoal Paper Mask
- Tomatoes Detoxifying Charcoal Peel-Off Mask
- Tomatoes Detoxifying Charcoal Facial Wipes
- Tomatoes Detoxifying Charcoal Mud Mask
- Dual Ended Mask Tool
The Holiday Skin Treats Kit
The Holiday Skin Treats Kit includes soothing facial wipes that not only wipe away dirt and oil, but also calm the skin, a mess-free masking tool and three face masks from our most popular collections. Each mask works its magic to hydrate, brighten or detoxify your skin. Depending on your need (or even mood) there is a solution in this gift set. Products include:
- Cucumber Soothing Hypoallergenic Facial Wipes
- Watermelon Super Fresh Paper Mask
- Grapefruit Vitamin C Glow-Boosting Peel-Off Mask
- Tomatoes Detoxifying Charcoal Paper Mask
- Dual Ended Mask Tool